Client: DWS.la Diamond Labs
Role: UX Designer
Project Status: Incomplete
Challenge: To provide initial buyer persona research and wireframes for a concert booking app concept.
As part of the DWS.la startup accelerator Diamond Labs, I worked with a team to solidify concepts and point out potential issues and needs for an app called Demand Jam. I put together a persona document about potential audience categories based on information I was able to find freely available online. Based on discussion with the team and the start up founders, I provided wireframes with a quick turn-around. These wireframes were used by the graphic designer to create a design mockup prototype in Invision.